Product UpdatesFeb 20, 2026

New: Auto-Scheduling for Facebook and Instagram

Meg can now schedule and auto-publish your content directly to Facebook Pages and Instagram Business accounts. Here's what's new and how to set it up.

New: Auto-Scheduling for Facebook and Instagram

What's New

We're excited to announce that Meg now supports auto-scheduling for Facebook Pages and Instagram Business accounts, alongside the existing LinkedIn and X (Twitter) integrations.

This means you can now manage all four major platforms from a single dashboard — generate content, preview it in platform-specific formats, and schedule it to go live at the perfect time.

How It Works

The setup is simple:

  • Connect your accounts: Head to Settings → Social Connections and link your Facebook Page and Instagram Business account via OAuth. No passwords are stored — it's the same secure connection method used by all major scheduling tools.
  • Generate content: When creating content, you'll now see Facebook and Instagram as platform options alongside LinkedIn and X.
  • Preview before posting: Meg formats your content specifically for each platform — different lengths, different hashtag strategies, different tones where appropriate.
  • Schedule or auto-post: Choose specific times or let Meg pick optimal slots based on when your audience is most active.

Platform-Specific Formatting

Meg doesn't just copy-paste the same content to every platform. Each post is tailored:

  • Facebook: Longer, more conversational posts with questions to drive comments
  • Instagram: Caption-optimised content with relevant hashtags (up to 30) and line breaks for readability
  • LinkedIn: Professional tone with industry-specific hooks
  • X: Concise, punchy posts or thread-formatted content for longer topics

What's Next

We're working on analytics integration for Facebook and Instagram, so you'll soon be able to see exactly how your posts perform across all channels — right inside the Meg dashboard. Stay tuned.

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New: Auto-Scheduling for Facebook and Instagram